roundtable

Breakfast and Mentoring: Thoughtful Roundtable

Contributed by Nina Mitchell, Volunteer for the BPMA Mentorship Program To kick off the new session of the BPMA Mentorship Program, we organized a breakfast and roundtable at the GoDaddy offices in Cambridge. Our gathering provided mentors and mentees the opportunity to meet in person. The 25 attendees also addressed key Product topics in a roundtable…

ladder

Climbing the Product Management Career Ladder

Contributed by John Mansour Before your mind wanders too far, let’s set the record straight. In B2B product management, tactical, operational and strategic refer to layers in the customer organization – not your job responsibilities. Master each of these customer domains and the next rung on the product management career ladder awaits. When the product…

mentorship

Mentorship and expectations

The mentorship program at the Boston Product Management Association and how to make the best out of it. Why you might need a mentor in your life Directing your own life can be equally exciting and daunting thing to do. Oftentimes we may feel stuck and need a little push on the way. It seems like…

Electtic junctions on the Pine AZ Senior Thirft Center

The (Really) Big Picture of Online Lead Generation Marketing

Contributed by Brad Shorr There’s more to generating online sales leads than meets the eye — even the eye of an experienced marketing professional. The Internet Marketing Lead Generation Ecosystem infographic was created by Straight North to help online marketers visualize all of the potential elements of an online campaign, and perhaps more important, how…

vision

Backlog Refinement Takes You from Vision to Value

Contributed by Ellen Gottesdiener and Jeff Sutherland Deliver Value Sooner Backlog refinement prepares your backlog for development. Investing in doing this well helps you deliver sooner, can double your productivity, and builds strong collaboration—the backbone of high performance teams. We find that Product Owners and development teams need advanced skills and training in backlog refinement.…