BWP 2017 Year in Review

Boston Women in Product 2017 Year in Review: By Emera Trujillo.  2017 has been an exciting year for Boston Women in Product. With events throughout the year, our organizing committee has loved being on this journey with all of you. As we gear up for 2018, here’s a look back at the past year with Boston…

How To Determine Market Definition and Sizing

Your shiny new product is almost ready and the Chiefs want to know:  How many people will buy it?  Who will buy it?  What’s the revenue forecast?  Feel like you’re throwing a Dart against a Roulette Wheel? Get your facts first, and then you can distort them as much as you please.    – Mark Twain,…

A Rearview Mirror for Your Product Roadmap

How the past can provide context for your future plans For our recent book, Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty (O’Reilly), my co-authors C. Todd Lombardo, Evan Ryan, and I interviewed over 80 practicing product people. We gathered so much insight, so many great examples, and so many pithy quotes that…

Book review: “Product Roadmaps Relaunched”

How would you assess your own roadmapping process? A new book, Product Roadmaps Relaunched, could help you re-think and re-launch your approach to Product Roadmapping. It’s a real practitioners’ book, written by four Boston-based leaders in Product Management: C. Todd Lombardo, Bruce McCarthy, Evan Ryan and Michael Connors. The 11-chapters are a master class on…

Changing the trajectory of your career

By John Zilch – This blog post is based on an interview conducted with Brian Lawley, the CEO and Founder of the 280 Group. He is the author of six best-selling books, Product Management for Dummies, Optimal Product Process, The Phenomenal Product Manager, Expert Product Management and 42 Rules of Product Management and is the…